Embrace the Planet Project Β· 2027

From Sea
to Sky

The Vancouver Island Trail Expedition

An 800 km journey of citizen science, Indigenous wisdom, and intergenerational connection, from Cape Scott to Victoria.

800
Kilometres
60
Trail Days
25
Indigenous Communities
Join the Journey
Explore

The 2027 Expedition

A first-of-its-kind
trail crossing

Vancouver Island holds one of the most ecologically rich and culturally significant landscapes in the world. The Embrace the Planet Project's 2027 Vancouver Island Trail Expedition will be the first documented, high-profile traverse of the entire island, embedding citizen science, Indigenous storytelling, and intergenerational learning at every step.

Led by polar explorer Sunniva SΓΈrby and a small core team, the expedition will journey approximately 800 km from Cape Scott to Victoria over 60 trail days. Along the way, join-in points allow the public, sponsors, schools, and citizen scientists to walk along the trail as little or as much as they would like.

The trail passes through the territories of over 25 First Nations, north to south. This isn't a race to the finish. It's a deeply considered movement for the land, the communities it sustains, and the future inheriting it.

Direction Cape Scott β†’ Victoria
Total Distance ~800 km
Duration Early Aug – Oct 2027
Primary Mode On foot + paddling
Join-in Segments Live Updates
Expedition Patron Dr. Sylvia Earle
Vancouver Island Trail Map

The Vancouver Island Trail β€” Cape Scott to Victoria Β· ~800 km

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Citizen Science

Real data for real science: wildlife monitoring, microplastics surveys, climate phenology, invasive species mapping, and marine observations logged to iNaturalist, eBird, NASA GLOBE, and beyond.

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Indigenous Partnership

Walking through the territories of over 25 First Nations, north to south, with engagement shaped by each community from the outset. Ceremonial welcomes, knowledge exchange, and cultural archive β€” on their terms.

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Intergenerational Learning

A captain for every generation: 10s to 90s. Join the trail for as long as you like. Trail Conversations and mentorship for intergenerational storytelling across every decade of life.

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Ocean Awareness β€” From Land to Sea

Vancouver Island's land and ocean are inseparable. Expedition Patron Dr. Sylvia Earle (Her Deepness) reminds us: every river we cross feeds the Pacific. Coastal segments draw on Mission Blue Hope Spots and the UN Decade of Ocean Science.

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The Five C's

Creativity, Compassion, Courage, Communication, and Curiosity: the survival skills for a changing world. We are living in a moment of profound disconnection. Young people are experiencing ecological grief. Adults feel powerless. Communities are fractured from the natural world that sustains them. What is missing is not information β€” it is experience, agency, understanding, and belonging. The Five C's are the expedition's answer, lived out on the trail and in every community we walk through.

🎬 From the Expedition Team

Cinematography: Peter Mieras Β· subvisionproductions.com

The Explorer Behind It

Sunniva Sorby
polar explorer,
citizen scientist

Sunniva Sorby

"To help you turn awe into action."
- Sunniva Sorby, Mission Statement

Why Vancouver Island, why now

After years documenting climate change at the poles, Sunniva is turning her lens to the biodiversity and cultural richness of Vancouver Island, a place she calls home. The island represents a microcosm of everything worth protecting: old-growth forests, marine ecosystems, Indigenous cultural continuity, and the quiet urgency of a planet mid-transformation.

The 2027 expedition is the culmination of that focus, the most ambitious project of her land-based career, and an open invitation to the public to be part of it.

Thirty years at the edges of the Earth

Sunniva SΓΈrby has spent more than three decades living at the most extreme reaches of our planet, not for the spectacle, but for the science, the story, and the call to action those experiences demand.

Born in Norway, now based at the heart of Vancouver Island, BC, Sunniva brings the same disciplined curiosity she applied to polar research to everything she touches, including this expedition.

  • Skied to the South Pole, one of the defining achievements in modern polar exploration
  • Overwintered for 19 months in Svalbard, Norway: 600+ days of climate data collection
  • Co-author of Hearts in the Ice, the book documenting the project of the first women to overwinter in Svalbard
  • TEDx speaker and educator reaching students, corporations, and communities globally Β· Co-host of the Pioneers of the Possible series with Exploring by the Seat of Your Pants (EBTSOYP)
  • Founder of the Embrace the Planet Project, connecting polar science to everyday action
  • Citizen scientist partnering with NASA, universities, and conservation organisations
"I'm not here to glorify hardship or hang medals on the wall. I'm here to use every expedition as a doorway, for you."
Sunniva SΓΈrby

The People Behind the Journey

Expedition
Team & Advisors

Sunniva SΓΈrby

Founder & Expedition Leader

Sunniva SΓΈrby

Polar explorer, citizen scientist, and founder of the Embrace the Planet Project. Thirty years at the edges of the Earth β€” now walking every kilometre of Vancouver Island.

Gemita Samarra

Expedition Co-lead & Co-creator

Gemita Samarra

Co-lead and co-creator of the From Sea to Sky expedition β€” bringing vision, energy, and deep commitment to every step of the journey.

Marlis Butcher

Expedition Co-lead & Logistics

Marlis Butcher

Expedition co-lead and logistics β€” the backbone of keeping everything moving across 800 km of trail.

Dr. Jane Goodall

Expedition Inspiration

Dr. Jane Goodall

The expedition's final days are walked in her honour, aligned with the Jane Goodall Institute of Canada's annual Hike for Hope. She left behind not a eulogy, but an instruction: keep going.

Dr. Sylvia Earle

Expedition Patron

Dr. Sylvia Earle

Marine biologist, National Geographic Explorer-in-Residence, and founder of Mission Blue. Known as "Her Deepness" β€” the ocean's most passionate advocate.

Peter Mieras

Expedition Cinematographer

Peter Mieras

Expedition photographer and cinematographer. subvisionproductions.com

Christoph Sandoz

Support & Safety Vessel

Christoph (CJ) Sandoz

R&O Scientific Expedition Team β€” coastal support and safety vessel coordination for the expedition's marine segments.

Joe Grabowski

Virtual School Engagement

Joe Grabowski β€” EBTSOYP

Exploring by the Seat of Your Pants β€” live school video feeds and story maps connecting classrooms to the expedition in real time.

Ernie Rodriguez

Education Advisor

Ernie Rodriguez

Founder of Nature in the Classroom β€” bringing nature-based education into classrooms and connecting students to the living world beyond their walls.

Marine Coursac

Impact Storytelling

Marine Coursac

Translating the expedition's journey into stories that move people to care, act, and stay connected to the natural world.

Marty Blanchard

Logistics & Safety Lead

Marty Blanchard

Keeping the expedition safe and moving β€” logistics and safety leadership across 800 km of wilderness terrain.

Kelly Blanchard

Wilderness Mental Health

Kelly Blanchard

Supporting the mental health and wellbeing of the team and participants across the expedition's 60 days on trail.

Grandma Joy and Brad

Generational Co-Captains

Grandma Joy & Brad Ryan

Leading the charge across generations β€” proof that this expedition belongs to everyone from every decade of life.

Bettina Breckenfeld

Expedition Team β€” Support Lead

Bettina Breckenfeld

Expedition support lead β€” bringing decades of perspective and deep passion for the natural world to every step of the journey.

Heather Morse

TTC Partner & COO

Heather Morse

Transformational Travel Council Partner and COO β€” bridging the expedition's mission with the global transformational travel movement.

Jillian Dickens

TTC Expedition Partner

Jillian Dickens

Transformational Travel Council expedition partner β€” supporting the integration of meaningful travel principles throughout the journey.

Jake Haupert

TTC Founder & Expedition Partner

Jake Haupert

Founder of the Transformational Travel Council β€” bringing the full depth of the transformational travel movement to this landmark expedition.

Geoff Norby

Digital & Web

Geoff Norby

Building the digital home for the expedition β€” connecting Sunniva's story to the world through design, technology, and a deep belief in what this project stands for.

Get Involved

Walk With Us β€”
From Anywhere

You don't have to be on Vancouver Island to be part of this expedition. From early August through early October 2027, we're inviting people everywhere β€” on the Vancouver Island Trail, in their local parks, along their favourite paths β€” to walk in solidarity with the land, with each other, and with the communities we're moving through.

The expedition concludes the first weekend of October, joining the Jane Goodall Hike for Hope (October 2–3, 2027) β€” a national movement to get people outside and into action. Every step counts. Wherever you are.

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Solo Walker
Walk your own trail. Lace up wherever you are β€” log your kilometres, share your story, and become part of a global movement stepping outside together.
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Family
Pick a trail near home or venture somewhere new. Walking together is one of the simplest and most powerful things a family can do β€” for each other and for the planet.
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School or Youth Group
Connect your students to the expedition through live trail updates, citizen science activities, and a shared walk in your own community. Every school, every region, every generation welcome.
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Citizen Scientist
Wherever you walk, you can contribute. Use iNaturalist to log wildlife, plants, and habitats along your route. Your observations, added to ours, become part of something much larger.
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Virtual Participant
Not in Canada? No matter. Walk your neighbourhood, your coastline, your mountain, your street. Register, share where you walked, and join thousands of people moving together for the planet.

πŸ—ΊοΈ Your Planning Kit β€” Everything you need to walk with us, wherever you are

A minimum $25 contribution gets you a downloadable planning kit packed with everything to make your walk meaningful β€” whether you're on the Vancouver Island Trail or stepping out your own front door. Proceeds support the Jane Goodall Institute of Canada Hike for Hope and the Transformational Travel Institute.

  • β†’ Trail overview and section-by-section difficulty guide for VIT hikers
  • β†’ Citizen science guide: iNaturalist, Merlin, eBird, and NASA GLOBE on any trail
  • β†’ Safety guide: wildlife awareness, weather, Leave No Trace, emergency protocols
  • β†’ Cultural awareness guide: land acknowledgements and respectful travel through First Nations territories
  • β†’ Water sources and informal campsite map with GPS-downloadable waypoints (VIT hikers)
  • β†’ Reflective journalling prompts β€” in partnership with the Transformational Travel Institute
  • β†’ Direct connection to the Jane Goodall Hike for Hope fundraising page

Please review and download the participant waiver before registering.

πŸ“„ Download Waiver

No commitment yet. This registers your interest. We'll reach out as expedition details are confirmed.

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You're on the trail.

Thank you for registering your interest. Sunniva's team will be in touch as expedition details are confirmed.

"Your journey starts here."

Expedition Partners

Partner with
purpose

Partnership Tiers

πŸ”¬ Citizen Science Discovery Partner
From $5,000 USD
  • Data collected is for the public β€” you are the bridge between science and understanding
  • StoryMaps branding throughout expedition
  • Social recognition across expedition channels
  • Documentary credits
  • Citizen science dataset access post-expedition
Start the Conversation
πŸ•οΈ Segment Sponsor
From $8,000 USD
  • Own a trail week or theme β€” e.g. "Citizen Science Week presented by β€”"
  • Employee engagement group activation on trail
  • Sustainability champions recognition
  • Social media integration for your segment week
  • Segment featured in expedition content
Start the Conversation
πŸ₯ˆ Explorer β€” Silver Partner
From $15,000 USD
  • Logo on expedition website and all materials
  • Brand featured in EBTSOYP live classroom streams
  • Social media integration throughout expedition
  • Story Map data layer sponsorship
  • Planning Kit co-branding
  • Citizen science dataset access post-expedition
  • Education partner co-branding
Start the Conversation
πŸ₯‡ Pathfinder β€” Gold Partner
From $50,000 USD
  • Named segment or thematic week on expedition
  • Logo on all content, gear, and expedition media
  • Weekly video feature with end-card branding
  • EBTSOYP live stream co-branding
  • Staff trail engagement day on Vancouver Island
  • Story Map data layer sponsorship
  • Activation kit co-development
  • Full citizen science dataset access
  • Post-expedition impact report
Start the Conversation
πŸ† Trailblazer β€” Title Partner
From $150,000 USD
  • Expedition naming rights
  • Logo on all content, gear, and expedition materials
  • Named segment and thematic pillar ownership
  • Co-produced mini-documentary segment
  • First Nations cultural exchange experience
  • Custom activation at Hike for Hope finale
  • Executive join-in on expedition trail segment
  • School programme co-branding across Canada
  • Legacy fund co-naming
  • Dedicated impact report and media package
Start the Conversation

Aligned Organisations

Dr. Sylvia Earle
Expedition Patron Β· Mission Blue
Jane Goodall Institute of Canada
Hike for Hope Partner
Transformational Travel Institute
Charitable Partner
EBTSOYP
Live Education Platform
Vancouver Island Trail Association
Trail Partner

Partnership Prospectus

Download our full partnership prospectus or reach out to start the conversation.

πŸ“„ Request Prospectus